The fashion world these days has been expanding exponentially that there are so many fashion newbies who are gaining more exposure to an almost similar point of the giant brand names which have been so long, reigning in the high-fashion industry. This is such a great development that is seen in this particularly creative yet fierce industry. Just a few decades ago, designer’s clothes were only for those of high-level and people with money only. The lack of inclusivity has tainted the whole industry ever so badly and was negatively seen as a rich people’s affairs. However, as the world progresses and our ways of thinking are moving towards the shining lights by the end of the tunnel, a lot of new designers who are superbly passionate about changing the industry for the greater good are making a lot of positive changes that can help in widening the name of this field while also converting people’s originally bad thoughts towards betterment when it comes to fashion. Honestly, fashion is initially created for people to use it as an outlet to let their creativity run wild and challenge others to keep on making differences. It is incredibly vital for all of us to be celebrating any contrasts, differences and distinctions be it amongst us the humans and even our creations.
After all, new fashion designers who have gotten themselves an official degree in the field they are venturing in will definitely bring a brand new breath of fresh air to the whole industry. Instead of competing whether who is the better one, it is encouraged for everyone to be united and work this out as a group rather than individually. Especially with the annual fashion week show which usually takes place in February and September each year. It is commemorated yearly at the “big 4 cities” widely known as New York, London, Milan, and Paris. During this time of the year, a lot of fashion influencers, world star celebrities from all over the world are given an invitation card as a means to request their presence during the real exhibition. Being one of the most looked-forward events of the year, every designer’s dream is to be able to bring every masterpiece and their imagination to life and to share it with everyone who is invited as well as those watching. Because of this, the planning process for a successful fashion show is the most important part of it all. This is because the whole ambiance has to tally perfectly with the fashion couture that they have created.
In order to get the best result of your dreamed fashion show just like how you imagine it to be, here are the steps to planning a great and successful event:
Pick A Theme
Fashion shows are almost the most awaited event of the year for everyone, especially when they have their own personal favorite brands exhibiting their new pieces of clothes. Picking a theme is the most essential part of making a fashion show comes to life. For most top and high-end brands, they always have their own critically selective strategies in determining their brands’ themes of the year. They have to really dive in depth when it comes to getting the right and suitable themes so that it can be relatable for their consumers and followers who are watching the show.
As the whole world is struggling with environmental issues, one of the most picked themes is sustainability. The most influential fashion designers, Stella McCartney has paved the way for this theme and practise to thrive in the industry. It is an amazing change that we see today in the fashion industry. A few years ago, we were always worrying how even if we were supposed to combat the increasing carbon footprints and excessive materials production that will definitely be wasted in nature. However, as many people are realising about nature and how it works, it includes most of these fashion designers too. Stella believes that getting resources of materials ethically and environmentally friendly is one of the first steps in making bigger ones.
Find A Venue
What is a fashion show without its extravagant and full of lights runway stage? It is apparently one of the most vital parts of it all because it is where the fashion models will catwalk to the end of it to exhibit the attires and great masterpieces of their fashion designers. When it comes to the venue, there are so many places for you to choose from. There are a lot of magical places that naturally exist. But some people prefer indoor venues as there are many things they can prevent from happening when it is inside.
When you are executing a fashion runway in an indoor venue, some things you have to look at in detail are the structures, definitely. As many photographers and influencers come to get the best look of the collection, lighting must be good. The decorations have to be too. It depends on the collection theme as well. If you are doing it indoors, you have to make sure the walls are fully decorated and it is better if you get some wallpapers on at Home Painters Toronto as they have great service in installation and also removal. You can get the venue in clean condition back very quickly.
Marketise The Show
When all is done and prepared, this one last step will help in dusting off from the event. As clothing themes and venues have been settled gracefully, you can now move onto the next step which is the real deal; marketing the show. This is one last important part in this matter as your marketing strategy will make sure and reflect how many people would come and watch the show. If it is a flop, no one will come. However, since everyone has been working hard, there will always be a group of huge fans who will always wait for your event no matter what. To market your show, it is advised that you invest in an influencer or a celebrity to marketise your show to the fullest.
